Information according to § 5 TMG
Liability for contents
As a service provider, we are responsible for our own content on these pages in accordance with § 7 para.1 TMG (German Telemedia Act) and general laws. However, according to §§ 8 to 10 TMG, we are not obliged as a service provider to monitor transmitted or stored third-party information or to investigate circumstances that indicate illegal activity.
Obligations to remove or block the use of information according to general laws remain unaffected by this. However, liability in this respect is only possible from the time of knowledge of a concrete infringement. Upon becoming aware of any such legal infringements, we will remove the content in question immediately.
Liability for links
Our offer contains links to external websites of third parties, the contents of which we have no influence on. Therefore we cannot assume any liability for these external contents. The respective provider or operator of the sites is always responsible for the content of the linked sites. The linked sites were checked for possible legal violations at the time of linking. Illegal contents were not identified at the time of linking.
However, a permanent control of the contents of the linked pages is not reasonable without concrete evidence of a violation of the law. If we become aware of any infringements, we will remove such links immediately.
The contents and works on these pages created by the site operators are subject to German copyright law. The reproduction, editing, distribution and any kind of use outside the limits of copyright law require the written consent of the respective author or creator. Downloads and copies of these pages are only permitted for private, non-commercial use.
Insofar as the content on this site was not created by the operator, the copyrights of third parties are observed. In particular, third-party content is identified as such. Should you nevertheless become aware of a copyright infringement, please inform us accordingly. We will remove such contents immediately upon becoming aware of any infringements.
1.Privacy at a glance
Data collection on this website
Wer ist verantwortlich für die Datenerfassung auf dieser Website?
Who is responsible for data collection on this website?
How do we collect your data?
On the one hand, your data is collected when you provide it to us. This can be data that you enter in a contact form, for example.
Other data is collected automatically or with your consent by our IT systems when you visit the website. These are mainly technical data (e.g. Internet browser, operating system or time of the page call). This data is recorded automatically as soon as you enter this website.
What do we use your data for?
Part of the data is collected to ensure that the website is provided without errors. Other data can be used to analyse your user behaviour.
What rights do you have regarding your data?
You have the right to receive information free of charge about the origin, recipient and purpose of your stored personal data at any time. You also have the right to demand the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent for the future at any time. You also have the right, under certain circumstances, to request that the processing of your personal data be restricted. Furthermore, you have the right of appeal to the competent supervisory authority.
You can contact us at any time at the address given in the imprint for this and other questions on the subject of data protection.
Analysis tools and third-party tools
When you visit this website your surfing behaviour can be statistically evaluated. This is mainly done with so-called analysis programmes.
You will find detailed information on these analysis programmes in the following data protection declaration.
2.Hosting und Content Delivery Networks (CDN)
This website is hosted by an external service provider (hoster). The personal data collected on this website is stored on the hoster's servers. This may include IP addresses, contact requests, meta and communication data, contract data, contact details, names, website accesses and other data generated by a website.
The use of the hoster is for the purpose of fulfilling the contract vis-à-vis our potential and existing customers (Art. 6 para. 1 lit. b DSGVO) and in the interest of a secure, fast and efficient provision of our online offer by a professional provider (Art. 6 para. 1 lit. f DSGVO).
Our hoster will only process your data to the extent necessary to fulfil its performance obligations and will follow our instructions with regard to this data.
We use the following hoster:
Conclusion of a contract for order processing
In order to guarantee processing in accordance with data protection regulations, we have concluded a contract for order processing with our host.
3.General notes and compulsory information
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations and this data protection declaration.
We would like to point out that data transmission over the Internet (e.g. communication by e-mail) can have security gaps. It is not possible to completely protect data from access by third parties.
Note on the responsible office
The person responsible for data processing on this website is
Responsible party is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).
Unless a more specific storage period has been specified in this data protection declaration, your personal data will remain with us until the purpose for which it was collected ceases to apply. If you assert a justified request for deletion or revoke your consent to data processing, your data will be deleted, unless we have other legally permissible reasons for storing your personal data (e.g. storage periods under tax or commercial law); in the latter case, the deletion will take place after these reasons have ceased to apply.
Note on data transfer to the USA
Among other things, our website includes tools from companies based in the USA. If these tools are active, your personal data may be transferred to the US servers of these companies. We would like to point out that the USA is not a safe third country in terms of EU data protection law. US companies are obliged to disclose personal data to security authorities without the possibility of legal action against you as a data subject. Therefore, it cannot be excluded that US authorities (e.g. secret services) may process, evaluate and permanently store your data on US servers for surveillance purposes. We have no influence on these processing activities.
Revocation of your consent to data processing
Revocation of your consent to data processing Many data processing operations are only possible with your express consent. You can revoke any consent you have already given at any time. The legality of the data processing carried out up to the point of revocation remains unaffected by the revocation.
Right to object to data collection in special cases and to direct advertising (Art. 21 DSGVO)
IF YOUR PERSONAL DATA ARE PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING, INCLUDING PROFILING, INSOFAR AS IT IS LINKED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION ACCORDING TO ART. 21 PARAGRAPH 2 DSGVO).
Right of appeal to the competent supervisory authority
In the case of infringements of the DPAs, the persons concerned have a right of appeal to a supervisory authority, in particular in the Member State of their habitual residence, place of work or place of the suspected infringement. This right of appeal is without prejudice to other administrative or judicial remedies.
Right to data transferability
You have the right to have data which we process automatically on the basis of your consent or in fulfilment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another responsible party, this will only take place to the extent that it is technically feasible.
SSL or TLS encryption
For security reasons and to protect the transmission of confidential content, such as orders or enquiries that you send to us as the site operator, this site uses SSL or TLS encryption. You can recognise an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line.
If the SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.
Information, deletion and rectification
Sie haben im Rahmen der geltenden gesetzlichen Bestimmungen jederzeit das Recht auf unentgeltliche Auskunft über Ihre gespeicherten personenbezogenen Daten, deren Herkunft und Empfänger und den Zweck der Datenverarbeitung und ggf. ein Recht auf Berichtigung oder Löschung dieser Daten. Hierzu sowie zu weiteren Fragen zum Thema personenbezogene Daten können Sie sich jederzeit unter der im Impressum angegebenen Adresse an uns wenden.
Recht auf Einschränkung der Verarbeitung
You have the right to request that the processing of your personal data be restricted. To do so, you can contact us at any time at the address given in the imprint. The right to restrict processing exists in the following cases:
If you dispute the accuracy of your personal data stored with us, we usually need time to verify this. You have the right to demand the restriction of the processing of your personal data for the duration of the examination.
If the processing of your personal data was/is carried out unlawfully, you may request the restriction of the processing of your data instead of its deletion.
If we no longer need your personal data, but you need it for the exercise, defence or assertion of legal claims, you have the right to demand the restriction of the processing of your personal data instead of deletion.
If you have lodged an objection in accordance with Art. 21 Paragraph 1 DSGVO, a balance must be struck between your interests and ours. As long as it is not yet clear whose interests prevail, you have the right to demand the restriction of the processing of your personal data.
If you have restricted the processing of your personal data, such data - apart from being stored - may only be processed with your consent or for the purpose of asserting, exercising or defending legal claims or protecting the rights of another natural or legal person or for reasons of an important public interest of the European Union or a Member State.
Opposition to advertising e-mails
We hereby object to the use of contact data published in the context of the imprint obligation to send advertising and information material not expressly requested. The operators of the website expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, e.g. via spam e-mails.
4.Data collection on this website
Our Internet pages use so-called "cookies". Cookies are small text files and do not cause any damage on your end device. They are either stored temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your end device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your terminal device until you delete them yourself or until they are automatically deleted by your web browser.
In some cases, cookies from third-party companies may also be stored on your terminal device when you enter our site (third-party cookies). These enable us or you to use certain services of the third-party company (e.g. cookies for the processing of payment services).
Cookies have various functions. Many cookies are technically necessary because certain website functions would not work without them (e.g. the shopping basket function or the display of videos). Other cookies are used to evaluate user behaviour or display advertisements.
Cookies that are required to carry out the electronic communication process (necessary cookies) or to provide certain functions that you have requested (functional cookies, e.g. for the shopping basket function) or to optimise the website (e.g. cookies to measure the web audience) are stored on the basis of Art. 6 Paragraph 1 letter f DSGVO, unless another legal basis is given. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimised provision of his services. If consent to the storage of cookies has been requested, the storage of the cookies in question will take place exclusively on the basis of this consent (Art. 6 para. 1 lit. a DSGVO); consent may be revoked at any time.
You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for specific cases or in general and activate the automatic deletion of cookies when closing the browser. If you deactivate cookies, the functionality of this website may be limited.
Insofar as cookies are used by third-party companies or for analysis purposes, we will inform you separately about this within the scope of this data protection declaration and, if necessary, request your consent.
Server log files
The provider of these pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
Browser type and browser version
Operating system used
Host name of the accessing computer
Time of the server request
This data is not merged with other data sources. These data are recorded on the basis of Art. 6 para. 1 letter f DSGVO. The website operator has a legitimate interest in the technically error-free presentation and optimisation of his website - for this purpose the server log files must be recorded.
On our website we use the analysis tracking tool Google Analytics (GA) of the American company Google Inc. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your actions on our website. For example, when you click on a link, this action is stored in a cookie and sent to Google Analytics. The reports we receive from Google Analytics enable us to better tailor our website and services to your needs. In the following we will go into more detail about the tracking tool and inform you in particular about what data is stored and how you can prevent this.
What is Google Analytics?
Google Analytics is a tracking tool that serves to analyse the data traffic on our website. To make Google Analytics work, a tracking code is built into the code of our website. When you visit our website, this code records various actions that you perform on our website. As soon as you leave our website, this data is sent to the Google Analytics servers and stored there.
Google processes the data and we receive reports about your user behaviour. These reports may include the following:
•Target group reports: Through target group reports we get to know our users better and know exactly who is interested in our service.
•Ad reports: Ad reports make it easier for us to analyse and improve our online advertising.
•Acquisition reports: Acquisition reports give us helpful information on how we can get more people interested in our service.
•Behavioural reports: Here we learn how you interact with our website. We can track which path you take on our site and which links you click on.
•Conversion reports: Conversion is the name given to a process in which you carry out a desired action based on a marketing message. For example, when you change from a mere website visitor to a buyer or newsletter subscriber. With the help of these reports we learn more about how our marketing activities are received by you. This is how we want to increase our conversion rate.
•Real-time reports: Here we always know immediately what is happening on our website. For example, we see how many users are reading this text.
Why do we use Google Analytics on our website?
Our goal with this website is clear: we want to offer you the best possible service. The statistics and data from Google Analytics help us to achieve this goal. The statistically evaluated data give us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimise our site so that it can be found more easily by interested people on Google. On the other hand, the data helps us to better understand you as a visitor. We therefore know exactly what we need to improve on our website in order to offer you the best possible service. The data also helps us to carry out our advertising and marketing measures more individually and cost-effectively. After all, it only makes sense to show our products and services to people who are interested.
Which data is stored by Google Analytics?
Google Analytics uses a tracking code to create a random, unique ID associated with your browser cookie. This is how Google Analytics recognises you as a new user. The next time you visit our site, you will be recognised as a "returning" user. All collected data is stored together with this user ID. This makes it possible to evaluate pseudonymous user profiles in the first place.
Through identifiers such as cookies and app instance IDs, your interactions on our website are measured. Interactions are all kinds of actions that you perform on our website. If you also use other Google systems (such as a Google account), data generated by Google Analytics can be linked to third-party cookies. Google does not pass on any Google Analytics data unless we as the website operator approve this. Exceptions may be made if required by law.
The following cookies are used by Google Analytics:
Purpose: By default, analytics.js uses the cookie _ga to store the user ID. Basically, it serves to differentiate between website visitors.
Expiry date: after 2 years Name: _gid
Purpose: The cookie is also used to differentiate between website visitors.
Expiry date: after 24 hours
Value: 1 Purpose: Used to lower the demand rate. If Google Analytics is provided via the Google Tag Manager, this cookie is named _dc_gtm_ <property-id>.
Expiry date: after 1 minute
Value: not specified
Purpose: The cookie has a token with which a User ID can be retrieved from the AMP Client ID Service. Other possible values indicate a logout, a request or an error.
Expiry date: after 30 seconds up to one year
Name: __utma Value: 1564498958.1564498958.1564498958.1
Purpose: This cookie is used to track your behaviour on the website and measure performance. The cookie is updated each time information is sent to Google Analytics.
Expiry date: after 2 years
Name: __utmt Value: 1
Purpose: The cookie is used like _gat_gtag_UA_<property-id> to throttle the request rate.
Expiry date: after 10 minutes
Purpose: This cookie is used to determine new sessions. It is updated every time new data or information is sent to Google Analytics.
Expiry date: after 30 minutes
Purpose: This cookie is used to establish new sessions for returning visitors. This is a session cookie and is only stored until you close the browser.
Expiry date: After closing the browser
Purpose: The cookie is used to identify the source of traffic to our website. In other words, the cookie stores where you came to our website from. This may have been another site or an advertising session.
Expiry date: after 6 months
Value: not specified
Purpose: The cookie is used to store user-defined user data. It is always updated when information is sent to Google
Expiry date: after 2 years Note: This list cannot claim to be complete, as Google constantly changes the choice of its cookies.
Here we show you an overview of the most important data collected with Google Analytics:
heat maps: Google creates so-called heat maps. With Heatmaps you can see exactly those areas that you click on. In this way we get information about where you are "on the road" on our site.
Session duration: Google defines session duration as the time you spend on our site without leaving the site. If you have been inactive for 20 minutes, the session ends automatically.
Bouncerate: A bouncer is when you only view one page on our website and then leave our website.
Account creation: When you create an account or place an order on our website, Google Analytics collects this data.
IP address: The IP address is only shown in abbreviated form so that no clear assignment is possible.
location: The IP address can be used to determine the country and your approximate location. This process is also known as IP location determination.
Technical Information: Technical information includes your browser type, your internet provider or your screen resolution.
Source of origin: Google Analytics or us, is of course also interested in which website or which advertisement brought you to our site.
Other data includes contact details, any ratings, media playback (e.g. when you play a video on our site), sharing content via social media or adding to your favourites. This list does not claim to be exhaustive and is only intended as a general orientation for data storage by Google Analytics.
How long and where is the data stored?
Google has distributed your servers around the world. Most of the servers are located in America and therefore your data is usually stored on American servers. Here you can find out exactly where the Google data centres are located: https://www.google.com/about/datacenters/inside/locations/?hl=de
Your data is distributed on various physical media. This has the advantage that the data can be retrieved more quickly and is better protected against manipulation. In every Google data centre there are corresponding emergency programs for your data. If, for example, Google's hardware fails or natural disasters paralyse servers, the risk of a service interruption at Google remains low.
Google Analytics has a standard retention period of 26 months for your user data. Your user data will then be deleted. However, we have the option of choosing the period of retention of user data ourselves. We have five options available for this:
•Deletion after 14 months
•Deletion after 26 months
•Deletion after 38 months
•Deletion after 50 months
•No automatic deletion
When the specified period has expired, the data is deleted once a month. This retention period applies to your data linked to cookies, user recognition and advertising IDs (e.g. cookies from the DoubleClick domain). Reporting results are based on aggregated data and are stored independently of user data. Aggregated data is a merging of individual data into a larger unit.
How can I delete my data or prevent data storage?
If you basically want to deactivate, delete or manage cookies (independent of Google Analytics), there are separate instructions for each browser:
Google Analytics is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information about this on https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=321210229. We hope we could give you the most important information about the data processing of Google Analytics. If you want to learn more about the tracking service, we recommend these two links: http://www.google.com/analytics/terms/de.html and https://support.google.com/analytics/answer/6004245?hl=de.
Request by e-mail, telephone or fax
If you contact us by e-mail, telephone or fax, your enquiry including all personal data (name, enquiry) will be stored and processed by us for the purpose of processing your request. We will not pass on this data without your consent.
This data is processed on the basis of Art. 6 para. 1 lit. b DSGVO, insofar as your enquiry is related to the fulfilment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective processing of the enquiries addressed to us (Art. 6 para. 1 lit. f DSGVO) or on your consent (Art. 6 para. 1 lit. a DSGVO), provided that the enquiry was made.
The data sent to us by you via contact enquiries remains with us until you request us to delete it, revoke your consent to its storage or the purpose for which it was stored ceases to apply (e.g. after your enquiry has been processed). Mandatory statutory provisions - in particular statutory retention periods - remain unaffected.
5. social media
Facebook Plugins (Like & Share button)
This website integrates plugins of the social network Facebook. This service is provided by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.
You can recognise the Facebook plugins by the Facebook logo or the "Like Button" ("Like") on this website. You can find an overview of the Facebook plugins here: https://developers.facebook.com/docs/plugins/?locale=de_DE.
If you do not want Facebook to associate your visit to this website with your Facebook user account, please log out of your Facebook user account.
The use of the Facebook plugins is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the widest possible visibility in the social media. If the relevant consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 letter a DSGVO; consent may be revoked at any time.
This website incorporates functions of the Instagram service. These functions are offered by Instagram Inc, 1601 Willow Road, Menlo Park, CA 94025, USA.
If you are logged in to your Instagram account, you can link the contents of this website to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to this website with your account. We would like to point out that we, as the provider of the sites, have no knowledge of the content of the data transmitted or of how Instagram uses it.
The storage and analysis of the data is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the widest possible visibility in the social media. If the relevant consent has been requested, the data will be processed exclusively on the basis of Art. 6 para. 1 letter a DSGVO; consent may be revoked at any time.
For further information, please refer to the Instagram data protection declaration: https://instagram.com/about/legal/privacy/.
6. Plugins und Tools
YouTube with enhanced data protection
This website incorporates videos from YouTube. The operator of the site is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
We use YouTube in enhanced privacy mode. According to YouTube, this mode means that YouTube does not store any information about visitors to this website before they watch the video. However, the enhanced privacy mode does not necessarily exclude the sharing of information with YouTube partners. For example, YouTube connects to the Google DoubleClick network whether or not you are watching a video.
As soon as you start a YouTube video on this website, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited. If you are logged in to your YouTube account, you allow YouTube to associate your surfing habits directly with your personal profile. You can prevent this by logging out of your YouTube account.
Furthermore, after starting a video, YouTube can store various cookies on your end device or use comparable recognition technologies (e.g. device fingerprinting). In this way, YouTube can obtain information about visitors to this website. This information is used, among other things, to gather video statistics, improve the user experience and prevent fraud.
Once a YouTube video is launched, it may trigger further data processing operations over which we have no control.
YouTube is used in the interest of an attractive presentation of our online offers. This represents a legitimate interest in the sense of Art. 6 Para. 1 lit. f DSGVO. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO; the consent can be revoked at any time.